Case for Support Development / Testing
Your case for support tells your story powerfully, informing and motivating potential donors, staff and volunteers.
You attract interest in and support for your cause by describing why your beneficiaries matter, the problems you hope to solve and how you hope to solve them. Developing formal cases for support help you to describe your work in a fresh way, matched to the interests and approach of the particular supporters you hope to target. You may have one overarching case for support which you can tailor for a particular trust or individual. Or you might develop a series of cases for support for a variety of projects or campaigns.
Charities wanting to:
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